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FDA’s “The Real Cost” campaign will be the first of many aimed at reducing teen tobacco use

In an effort to prevent youth tobacco use and reduce the number of regular teen smokers, the U.S. Food and Drug Administration (FDA) announced the launch of a new national public education campaign by the name of “The Real Cost” campaign. One of the FDA’s first of several planned tobacco education campaigns, “The Real Cost” campaign came to be once the FDA was granted more authority under the Family Smoking Prevention and Tobacco Control Act, which was signed into law in 2009 by President Obama. The United States has more than 480,000 deaths from tobacco use, making tobacco use the ... Read More