The Food and Drug Administration (FDA) is considering overhauling regulations for television and radio advertisements for prescription drugs, possibly reducing the long list of potential side effects in an effort not to tune out or scare off consumers. Drug manufacturers are required to disclose major adverse reactions to the drugs they are promoting in their advertisements. In some cases, the rundown of side effects consumes a large portion of the ad itself, which the FDA worries may leave viewers a bit glassy eyed and oblivious to the message. Those potential side effects can also sound alarming – in some cases ... Read More
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